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In July 2014, the invitation of “Global Giant Panda Color Drawing”, a call for creative color drawing of giant panda, was sent out to cultural and creative designers both home and abroad. Anyone who is a fan of the giant panda and creative design is welcomed to be part of this activity.
As one of the main events of 2014 Chengdu Creativity and Design Week, Global Giant Panda Color Drawing is aimed at promoting the development of cultural creative industries, popularizing Chengdu as the city of international and modern design, and making giant panda the logo of a world famous city. While collecting creative drawings of giant panda, it is also communicating new elements of Chinese culture to the world.
Second stop of g loba l giant panda color drawing in Stuttgart, Germany
With profound traditional and cultural background, Chengdu has seen rapid development in cultural tourism, creative design industries, entertainment industries, and ACG (animation, cartoon and games) industry with the help of industrial parks and buildings, major industrial projects, and key enterprises. Due to strong government support, cultural creative industries of Chengdu are growing at an annual rate of 25%. In 2013, production value of cultural creative industries surpassed RMB 180 billion, which made up 20% of Chengdu’s economic aggregate. Cultural creative industries are becoming a new economic engine of Chengdu.
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