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Dao An, a national inheritor of Chengdu silver thread artwork and the only person in China who is capable of producing silver thread artwork. In order to pass on the art, in 2008 with the help of her daughter who studied web design, Dao An set up an website for silver thread artwork. Beautiful photos of the art brought not only more and more young fans, but also an increasing amount of online orders. Through handmade production and online marketing, Dao An and her daughter found a special and effective way to pass on this art.
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